Friday 9 November 2018

Vested Interests ban Iceland's advert that raises awareness about destruction of rainforests and animal habitats


Vested Interests ban Iceland's advert that raises awareness about destruction of rainforest and animal habitats


The supermarket chain Iceland is working to raise public awareness about the destruction of rainforests and animal habitats. To this end, the company produced an advert against the use of Palm Oil and announced that is no longer going to be selling products that contain Palm Oil. What happened? The advert was banned by British authorities to protect those who are destroying Rainforests. Now you know it. Britain is being run by multinationals that support political persecution not just of individuals that challenge the status quo but also of companies that seek to protect eco-systems from over-exploitation and destruction. 



Hello,
Our Christmas TV advert has been banned
As an Iceland customer, you’re probably aware we committed to removing palm oil from our own label food range by the end of 2018.
We decided to do something different with our Christmas advert this year and continue to raise awareness of rainforest destruction caused by palm oil production, and its devastating impact on the critically endangered orangutan.
However, it has been ruled our advert is not allowed to appear on TV alongside other supermarkets on the grounds of political advertising.  
You can watch our advert across our social media channels and on our website iceland.co.uk/environment and see why we want to offer our customers a Rang-Tan friendly Christmas - without palm oil.

Your Iceland Bonus Card Team
No Palm Oil

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Iceland #PowerofFrozen

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